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Brazil Emerging as the Next Frontier in eCommerce
Although the eCommerce and mobile technology industries have largely focused on hugely transparent growth opportunities in North America and Asia, Latin America – and Brazil, in particular – could steal the show in 2012 as a major emerging market for online shopping and smartphone ownership.
Brazilian consumers are buying more through the internet as demonstrated in a second study—the 2012 Brazil Digital Future in Focus, conducted by comScore. The number of people buying through the internet increased 30% from 2010. The survey also revealed that amongst the categories of sites analyzed, price comparison websites were the most sought after by… Continue reading Brazilian Consumers
A Vertical Breakdown Inc. 